Digital vinyl printing offers large format, full colour printing. Used for everything from vinyl and PVC banners, to car wraps, wall coverings and exhibition displays; vinyl printing offers a flexible high quality solution for decorating cars, buildings and windows, both internally and externally.
What else is vinyl printing used for and what are the advantages over other printing options?
The uses of vinyl printing
Vehicles are the perfect advertising space and with the help of vinyl wraps they can become portable billboards. It’s no wonder so many businesses choose to customise their fleet of vans, cars, motorbikes or boats with colourful branded signage which advertises the company and its services. Producing car wraps is easy thanks to large format printers such as the HP Latex 310, and they smoothly and seamlessly adhere to the vehicle’s surface when fitted.
Vinyl graphics are also used in retail stores to decorate the shop interior. They are creative, eye-catching, and offer great branding opportunities, especially when decorating window displays. Vinyl window wraps can really help bring customers in to the store, as the finish looks incredibly impressive. Size is not an issue either, as smaller panels can be seamlessly fitted together.
On the smaller end of the vinyl printing scale, other popular uses include banners such as roller banners, exhibition stands and large vinyl signs. These are weatherproof and durable, providing internal or external signage at a low cost.
Advantages of vinyl printing
Aside from its wide range of uses, there are many more reasons why businesses are increasingly using vinyl-printed materials.
- They are designed to last – Vinyl printing uses durable, waterproof, scratch-resistant inks, which means it’s perfect for creating a wide variety of internal and external signage. Vinyl materials are capable of enduring everything from heat and sunshine to cold and wet weather, making them a sound investment.
- They are cost-effective – If you’re going to offer vinyl-printed banners, signs or wraps to your customers, you need to know you’re going to make a reasonable profit. Vinyl printing is so cost-effective, that businesses of all sizes can afford to purchase vinyl marketing materials – just make sure you purchase the most efficient printer possible.
- The quality is amazing – Digital printing technology means that every vinyl product looks professional, colourful and high quality. Photo-quality images are printed with ease, which is sure to be a big draw for your clients.